wondering...about the wonders of this wonderfull...world

wondering...about the wonders of this wonderfull...world
foto x arnaldo @MMXIproject
A couple of summers ago, coming home from class, I took the subway with a friend and I told her I was trying to start a blog... then I also told her how time consuming and addicting it had become, and that I was wondering if it was something worth doing... she laughed and asked me to let her know when I was done and give her the"link" so she could read it. Then she left and I kept thinking...why? why should I do this ?

Technology has taken us to a new level and we are now, able to "publish ourselves"! PUBLISH OURSELVES however we want to; if you want to be yourself, transparent and out in the open, or even if you want to pretend to be someone else... YOU CAN! Now you can blog and share your thoughts and experiences with people without having them "altered" by the editors, or "chosen" because of how cool or marketable they are...

This space is for us to share; zaidibirindilindilandia-my own little world, my ingenious- and your thoughts!

welcome, and thank you!



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Wednesday, February 29, 2012

A post about Michael Butterfin


On my previous post I showed you the pictures from my latest photo-shoot with Michael Butterfin + Mallory Matoush. These two talents helped me get ready for my collection’s launch on MUUSE.

I’ve been on a COLLAB frenzy and there is no better feeling that the one you get when you recognize and support a fellow artist whose work you believe in. 
So this post is dedicated to MichaelButterfin.

I found Michael through Model Mayhem, a platform for models, photographers, MUA’s and designers to connect; and hopefully work together. I’ve known about MM for a long time, but never had the courage to sign up and give it a chance. But... you know what they say: “desperate times call for desperate measures”, and since I needed to get some pictures of my clothes ASAP, I recurred to it.

I posted a "casting call" and Michael was the first one to contact me. I'll admit I was a bit skeptical. Nonetheless, I responded to his email. He impressed me with diligence and I decided to go for it. I am so glad I did, as that was the beginning of a great collaboration. Working with Michael was just the best! He convinced his friend Mallory Matoush to model for us (she is so amazing!) and the whole shoot was a smooth ride! He knows what he wants, but also has the great ability to understand other people's visions and to listen. I think together we were able to create something magical that satisfied everyone’s needs for their portfolios. He has a wonderful sense of direction and is passionate about it; but the best part is that he knows exactly how to communicate with the model. Butterfin definitely knows how to capture the beauty and essence of things... whether of our model or my garments, each at their best! 

I asked Michael if he’d be up for a feature on my blog and he was so excited!!!
ENJOY this blurb about the guy behind the lens:

Michael Butterfin was born in Burma.  He spent his childhood in Russia and his teens in a small town in Canada. “My mom traveled a lot for work so I moved around with her growing up.”

The next stop was Bangkok, Thailand, where he attended Art School for Graphic Design.  “Before my final year I met a girl. Things didn’t work out for one reason or another and I just wanted to go away. So a few friends suggested that I travel, and I did. Actually, that’s when started taking proper photos, after I dropped out on my final year. I just couldn't picture myself sitting in front of a computer all day for a living!

I went backpacking for about 3 months. I was in Burma, Thailand, Laos, Cambodia, Vietnam and Japan. I hiked through some jungles, slept at some hippie bars, and random stuff you wouldn't believe. But that is when I discovered the real beauty in people, places and cultures... Of course, I fell in love and I think that brought out the emotional/creative sense inside of me."

About his interest in FASHION
"I can't really describe how I got into fashion. I've always been so much into art. My mom says that I started drawing before I would write, and that in my childhood I was praised a lot for the crazy stuff I drew... dinosaurs, monsters, and of course, girls (but not in a nasty way or anything, LOL!). . In college I was always hanging out with the designers and models; that probably sparked my interest in capturing fashion and beauty. Plus, I was brought up closely with a single mother and I remember reading her magazines while growing up: Elle, Vogue, etc... Maybe that had some effect too? I dunno.

Before coming to NY Tokyo was my last stop. My mom was there, so I stayed with her for a while.  It’s got its own right of being a fashion capital. There, I would hangout at the fashion areas; admiring the ad campaigns, all those beautiful models on the posters, and billboards. I wanted to create that kind of beauty.”

About coming to NEW YORK:
The move to NY was random. I didn't know what I was going to do back then. I was a lost 19 year-old kid who thought life was all about partying and girls. The place I really wanted to be was Paris actually. But... somehow life turned things around. When I got here to NY, I thought I'd start out by assisting. I wasn't sure which kind of photography I wanted to do yet, and the first assisting gig I applied for, I got a call from this guy. I went and it was for VOGUE Italia! I was overwhelmed! There were agency girls, Make Up Artists who work for Dolce&Gabbana, and everyone was so nice and creative... I just absolutely fell in love! Shortly after that, I was shooting on my own and here I am :)"

It is funny because before all this, to my close friends, I was this loud, rowdy guy who'd be so far off from being interested in fashion. They still ask what happened, and I'm like... 'Well, spending my day around beautiful models and taking pictures wasn't exactly a bad idea ;)' "

About PHOTOGRAPHY
“My all time idol in the industry would be Guy Bourdin. He's a French photographer from the 80’s and he was shooting every cover of French Vogue for centuries. What I love about him is his interpretation of female beauty is very sexualized, yet in a very creative and artistic way. Many of today's most well know fashion photographers pay homage to Bourdin. Google him. His shots will blow your mind!”

About the FUTURE
“Unlike most guys out there I don't just want to be a photographer. I don't like the term "professional photographer" or "photography". I’m just me and I just want to be me: Michael Butterfin.  I want to be known that way, but of course to be all the way to the top!"

Why COLLABORATE
“I collaborated with you because the moment I saw your work, I was amazed and I had to, had to shoot it! :)"

Make sure to check out his work here!
AND ENJOY some of Michael's favorite pictures from our shoot BELOW!
Thanks AGAIN to model Mallory Matoush for putting up with the cold, and to my assistant Ileana Goveo Balmaseda!
Mallory Matoush is wearing the "moss_formations_dress"
made w. organic/recycled yarns, and hand-dyed w. vegetable and non-toxic dyes

 VOTE for this PIC on VOGUE.IT and maybe we could be PUBLISHED!
MY FAVORITE!!! 
Mallory Matoush is wearing the "root-ed_dress" made w.crocheted organic+recycled yarns (from de-knitted sweaters)and knitted dead-stock yarn.
Mallory Matoush is wearing the "root-ed_dress" made with crocheted organic+recycled yarns and knitted dead-stock yarn.
Mallory Matoush is wearing the "root-ed_2way_shrug" and "moss_formations_skirt"
all made with organic/recycled yarns and hand-dyed with vegetable and non-toxic dyes
Mallory Matoush is wearing the "moss_formations_cutout_tunic"
made w. recycled cotton yarn (from T-shirt production waste )and hand-dyed w. vegetable (coffee +curry) and non-toxic dyes. embellished w. hand-embroidered french knots
Mallory Matoush is wearing the "moss_formations_cutout_tunic"
made w. recycled cotton yarn (from T-shirt production waste )and hand-dyed w. vegetable (coffee +curry) and non-toxic dyes. embellished w. hand-embroidered french knots

Tuesday, February 28, 2012

MANIFESTO_of creativemoulding+criticalweathering on MUUSE. Photoshoot w. Michael Butterfin + Mallory Matoush

Pictures of our latest photo-shoot are here!!!

Have you heard about MUUSE?
MUUSE is a really cool new platform for emerging designers. "It exists in order to bring better design to the world and help young fashion entrepreneurs launch collections, through bringing a new and more sustainable business model to the fashion industry." 
They sell limited edition pieces and it is all made to order. A very sustainable concept!

I've been trying to work with them since last fall, but timing just was not right... UNTIL NOW!
HOWEVER... I am super excited to announce that some pieces from my thesis collection "MANIFESTO_of_creativemoulding+criticalweathering" 
will be up for sale through MUUSE starting MARCH 7th (hopefully)!!!

My thesis collection is the one I showed at the 19th edition of MITTELMODA, in Italy last July.
Although I had some nice images from the runway + from a shoot with friend/amazing photographer Jordan Cortese... I did not have detailed images of each garment.

In a bit of a rush I was able to organize a photo shoot (with the help of Model Mayhem) and was super lucky to find a wonderful photographer and model. We planned everything in 3 days and had the shoot at my uncle's apartment in Brooklyn Heights.


Thanks:
-MODEL: Mallory Matoush
 for understanding our concept and being such a trooper. you are a true beauty!
-PHOTOGRAPHER: Michael Butterfin
for helping me organize this in such a short time, and being so passionate about everything you do!
-Hair/Makeup: HELP Ileana Goveo Balmaseda


hope you like the pictures as much as we do +
catch me on MUUSE on MARCH 7th!
xox

Mallory Matoush is wearing the "moss_formations_cutout_tunic"
made w. recycled cotton yarn (from T-shirt production waste ) hand-dyed w. vegetable (coffee +curry) and non-toxic dyes. embellished w. hand-embroidered French knots

Mallory Matoush is wearing the "moss_formations_dress"
made w. organic/recycled yarns, hand-dyed w. vegetable + non-toxic dyes
 
  
Mallory Matoush is wearing the "mossformations_HWskirt" made w. museling-free wool, 
hand-dyed w. low-impact/non-toxic GREENER Dyes® + vegetable dyes. 
embellished with hand-embroidered french knots. 
AND the "root-ed_2wayshrug"  made w. crocheted + felted 100% organic + recycled wool (from de-knitted sweaters).

Mallory Matoush is wearing the  "root-ed_2wayshrug" 
  made w. crocheted + felted 100% organic + recycled wool (from de-knitted sweaters).
 
Mallory Matoush is wearing the "root-ed_transformableshrug" made w. crocheted+felted 100% organic + recycled wool (from de-knitted sweaters).

Mallory Matoush is wearing the "birch-en_cuffedleggings" 
made from 100% recycled cotton (from T-shirt production waste). 

Mallory Matoush is wearing the "onesleeve_croptop" made w. 100% organic cotton and hand dyed w. low-impact/non-toxic GREENER Dyes®.
            

Mallory Matoush is wearing the "root-ed_dress" outer part made w. crocheted organic+recycled yarns (from de-knitted sweaters) base textile is an irregular rib knitted from dead-stock yarn.
 

NEW collaborations with old friends: zagb in Mellina+Co's Spring '12 lookbook

 Zaida Adriana Goveo Balmaseda featured in Mellina + Co's Spring '12 lookbook! Yes, that is right!
Mellina+Co & Duccio Cambi's Jewels layed out before the shoot!
After The Green Fashion Competition -in Amsterdam- I went back to Florence for one more week.  I was trying to catch up with all my friends, as I knew I wouldn't be seeing them until I went back to Europe.

I had been planning to meet up with my friend Melanie Guardino who I met 08'-09' while we were both studying abroad in Florence, IT through FIT.  Melanie is the CEO/Founder of Mellina + Co, "a bijoux jewelry company that was created to fuse classic sensibility with cutting edge contemporary style. All the pieces are hand-made in Florence, Italy and shipped right here to New York."

After graduating from  The Fashion Institute of Technology (majored in Fashion Merchandising Management) Melanie decided to start her own company... she currently goes back and forth between The Big Apple and Florence, Italy- and whenever we happen to be in Florence at the same time, we try to meet up and reminisce!
Melanie was super supportive during my participation at TGFC, and when she saw the pictures of the collection on the runway she said she had an idea for a collaboration. I got super excited, as I am a firm believer that we young entrepreneurs and creatives need to work together and help each other... PLUS; Melanie is a doll, and I knew this had to be something good!


The lovely Melanie sporting my CEMENTATION_dress (bottom panel worn as SCARF) she was really loving it!
She was planning a photo-shoot for her latest collection of jewels and asked if I'd be up for lending some pieces from my CALAFURIA collection; I immediately said yes!


Mellina + Co is collaborating with Duccio Cambi a Florentine Designer who makes handcrafted, pieces ranging from Bracelets, Earrings,  and Necklaces to Rings. She sent me the "line-sheet" and I immediately fell in LOVE!
Mellina+Co & Duccio Cambi's Jewels I want them ALL!
We were incredibly lucky to find a model (Veronica Bellandi Bulgari), a photographer and a location and plan the shoot right before I returned to NY!

I ended up being the hairstylist for this shoot... just fixing a few things, we wanted it to be as close to PERFECT!
The shoot took place at the famous REX Café, an awesome location with a decor that evokes Barcelona+Gaudí: the central wall, covered with a large mosaic of rich colors, reminiscent of the motion of the ocean, the curved-shaped bar, copper back-lit wall ... just perfect for Mellina's Jewels + my Knits!

Below some pics of the shoot we had with the amazing Riccardo Polcaro. 
Make sure you also check out his blog!

Veronica is wearing the TAFONI_jkt +TAFONI_pants + Bamboo Ring Gold 2 + Dangling Bamboo Gold


Veronica is wearing the TAFONI_jkt +TAFONI_pants + Bamboo Ring Gold 2 + Dangling Bamboo Gold
Veronica is wearing the TAFONI_jkt +TAFONI_pants + Bamboo Ring Gold 2 + Dangling Bamboo Gold
Veronica is wearing the TAFONI_jkt +TAFONI_pants +Rocky Situation + Rock Combo + Pizzo Earrings
Veronica is wearing the TAFONI_jkt +TAFONI_pants +Rocky Situation + Rock Combo + Pizzo Earrings
Veronica is wearing the TAFONI_jkt +TAFONI_pants +Rocky Situation + Rock Combo + Pizzo Earrings
Veronica is wearing the TAFONI_jkt +TAFONI_pants +Rocky Situation + Rock Combo + Pizzo Earrings
Veronica is wearing the TAFONI_cape/skirt+ TAFONI_pants + Mystique Spheres Silver necklace +Glitz Me+ Dazzle My Flow
Veronica is wearing the TAFONI_cape/skirt+ TAFONI_pants + Mystique Spheres Silver necklace +Glitz Me+ Dazzle My Flow
Veronica is wearing the TAFONI_cape/skirt+ TAFONI_pants + Mystique Spheres Silver necklace +Glitz Me+ Dazzle My Flow
Veronica is wearing the CEMENTATION_dress + Neon Flow Circle+ Got Flow Circlebracelets + My Circle Girlearrings
Veronica is wearing the CEMENTATION_dress + Neon Flow Circle+ Got Flow Circlebracelets + My Circle Girlearrings
Veronica is wearing the CEMENTATION_dress + Neon Flow Circle+ Got Flow Circlebracelets + Ms. Argy's Balancenecklace