wondering...about the wonders of this wonderfull...world

wondering...about the wonders of this wonderfull...world
foto x arnaldo @MMXIproject
A couple of summers ago, coming home from class, I took the subway with a friend and I told her I was trying to start a blog... then I also told her how time consuming and addicting it had become, and that I was wondering if it was something worth doing... she laughed and asked me to let her know when I was done and give her the"link" so she could read it. Then she left and I kept thinking...why? why should I do this ?

Technology has taken us to a new level and we are now, able to "publish ourselves"! PUBLISH OURSELVES however we want to; if you want to be yourself, transparent and out in the open, or even if you want to pretend to be someone else... YOU CAN! Now you can blog and share your thoughts and experiences with people without having them "altered" by the editors, or "chosen" because of how cool or marketable they are...

This space is for us to share; zaidibirindilindilandia-my own little world, my ingenious- and your thoughts!

welcome, and thank you!

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Monday, February 27, 2012

new chapter + UPDATES!

Returning to New York has been -as always- a bit strange. 
In the past few years I've been spending some time in Europe, and the more time I spend there, the more It becomes a 3rd home (Puerto Rico my first, NYC my second, and Europe-mostly Italy- my third).

It is always bittersweet, as many of the great opportunities I've been given as an emerging designer have come from initiatives happening in the OLD CONTINENT:
Last year Mittelmoda in Italy, and The Ethical Fashion Show in Paris, and this year The Green Fashion Competition during Amsterdam Fashion Week. Not to mention our latest feature on Mellina+Co's spring look-book which we shot in Florence last month.

I have this never-ending argument with myself, as after graduation I didn't imagine myself being here in NY. I was/am relentlessly searching for opportunities abroad... and every time I go, I want to stay; but this time it was very, very different. 
I realized that although the European mindset is one that I appreciate, and that I admire their respect they have for a lot of things  (like arts+crafts/ personal+family time/quality of life/social programs)... it will take me twice as long to get things done there, to promote my in-the-works brand, and to excel. The fastness of this city is both what I love and hate, its what makes me want to be here and what makes me want to run away.

HOWEVER...Now that I've started building my company,  I think will be here for a bit longer and take advantage of the wonderfully supportive design community I'm part of, the endless and accessible resources and the flexible/versatile/varied- yet intense lifestyle you can have here. If I get tired a few months/years down the line I can always run to my other/adoptive homes in Europe or Puerto Rico for a bit (or a while)...

Anyway, following will be a set of blogposts updating you about the articles where my work has been mentioned, what I've been concocting lately and the very-exciting collaborations we've been a part of.  
Hope you enjoy reading:
zaida adriana

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